Influencer marketing is defined as the power of an individuals’ online presence and when it is used to promote a cause, entity, or product. Influencers are all over the internet, so it is no surprise that this type of marketing is gaining traction in the legal industry as well.
Bill is a partner in the Portland office of K&L Gates, where he focuses his practice in energy and infrastructure projects and transactions with an emphasis on wind energy, solar energy, hydroelectric power, geothermal, biomass, natural gas, carbon offsets, and energy storage. Bill’s expertise includes advising clients in negotiating major power purchase agreements, acquisition and sale of energy projects, EPC agreements, O&M agreements, fuel supply, and energy project development agreements. Bill is also a member of several professional and civic organizations related to energy law and frequently participates at speaking engagements on the topic. With 831 Twitter followers, Bill uses his social media position to share firm insights and news as well as thought leadership from other industry experts.
Follow Bill on Twitter: @BHolmesKLGates
Follow Bill on LinkedIn: @Bill Holmes